Vita-Merfen^® is back in pharmacies and drugstores

Tuesday, 13 October 2020

Vita-Merfen®, the well-known and popular ointment for disinfection and wound healing, is now available again in pharmacies, drugstores and through online pharmacy shops.

Vita-Merfen^® was taken off the market in 2015 by its former trademark holder due to production difficulties. The Galenica subsidiary Verfora took over the traditional brands Merfen^® and Vita-Merfen^® in 2017 and has since been working on reintroducing the ointment Vita-Merfen^®. Following approval by Swissmedic, Vita-Merfen^® has now been relaunched on the market.

This means that Verfora has added yet another product in the high-revenue wound disinfection market, paving the way for the company to further expand its position.

The relaunch will be accompanied by a national advertising campaign and numerous activities at points of sale.